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What is the investment range for a Fresh City restaurant?
The investment range for a single location is $650,000 to $990,000 which includes everything needed to open your Fresh City restaurant. Actual costs may vary depending on location and other factors.

What support will I receive?
Pre-opening support includes site selection assistance, construction and design specifications, and extensive training.

What specifically is provided in the training program?
A comprehensive nine-week training program at Fresh City University covers food preparation including proprietary recipes, customer service techniques, marketing and promotions, and business methods, in addition to other critical topics.

Will I receive other support?
Yes, a Fresh City consultant will be on location at your restaurant prior to the soft opening, to guide you through the first few days of business, and to assist in planning your grand opening. The Fresh City Franchise team will offer ongoing business consultation, and will share best practices as well as manuals and other training materials, as you grow your business.

What types of marketing and promotions will be provided?
Fresh City will assist you in growing your business through the strategic and tactical implementation of Fresh City branding, marketing, and promotions. You will be provided with materials and programs to help you begin positioning your Fresh City restaurant in your community. Additionally, the Fresh City community support and service program—Thinking Fresh™—will help make your franchise the neighborhood restaurant of choice.

What other fees can I expect to pay?
Fresh City is a royalty-based franchise. Additionally, Fresh City offers several marketing programs, some of which require participation fees to cover marketing materials and expenses. Thinking Fresh, the Fresh City community support and service program, should also figure into your budget planning, as a flexible way to support local community causes such as literacy efforts.

 

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